XTERRA rotates World Championship
For the first time in 25 years XTERRA’s World Championship off-road triathlon location is being rotated and the event will this year be held in Trentino, Italy, on October 1, 2022. Since XTERRA’s inception in 1996, the event has always taken place in Maui, Hawaii.
J-D Cousens, XTERRA VP of Operations & Global Marketing said “Our vision is to rotate XTERRA Worlds through all continents, from Europe to Asia, Africa and the Americas, …this will allow our wonderful sport to reach uncharted territories, welcome new warriors into our global community, and provide a wide variety of unique endurance challenges to our athletes from around the world.”
Trentino boasts an imposing natural environment among the Dolomites, and last September hosted the inaugural XTERRA Trentino Dolomiti Paganella events in partnership with Europe Triathlon.
XTERRA notes that… ‘Europe is home to the largest collection of XTERRA athletes and events on earth, and hosting Worlds in Italy makes participation more accessible and affordable for those in the region while naturally reducing the event’s carbon footprint.’
“Maui is our birthplace; we will return one day, and we are forever grateful to our hosts, partners, crew, and athletes that laid the foundation for XTERRA in Hawaii,” added Cousens. “It was their spirit of adventure that put XTERRA on the map more than two decades ago, and it’s that same spirit inspiring us into the future now.”
The XTERRA World Championship is a pinnacle event for off-road triathlon in a worldwide series of qualifying races for amateur and professional athletes that spans more than 20 countries across the globe.
“The media coverage of the event will bring the images of this destination to over 170 countries around the world through more than 90 broadcasters, confirming the characteristic of Trentino to be a true open-air gym, ready to welcome outdoor endurance lovers from all over the globe.” said Maurizio Rossini, CEO of Trentino Marketing said
Riccardo Giubilei, FITRI President, said “We welcome with satisfaction the decision of XTERRA to bring the World Championship to Italy…and to give another exciting international event in this season of triathlon to our Italian Community. [This is] together with the World Triathlon Cup of Arzachena in May, the European and World Cup of Winter Triathlon in Asiago next 18-19 February and the Europe Triathlon Cup in Caorle also in May.
