INCUS has unveiled partnership with Beth Potter
Leading wearable technology experts INCUS Performance has unveiled partnership with elite triathlete and Olympian Beth Potter and will be added to the roster of INCUS enabled athletes.
Potter who has recently been selected to represent Triathlon Team Scotland for the 2022 Birmingham Commonwealth Games will join a host of other INCUS enabled world class athletes that include IRONMAN World Championship podium finisher David McNamee, paratriathlon World Champion Claire Cashmore; three-times Ironman 70.3 champion Kimberley Morrison and Alistair Brownlee Multi-World and Olympic Champion who is also an investor and advisor for INCUS.
In February 2021 the TriNation Podcast team sat down with Managing Director of Incus Performance Chris Ruddock and discussed INCUS’ mission to push the boundaries of triathlon sports through technology and to help unlock athlete potential with world-first measurement and analysis.
Listen to the The TriNation Podcast crew discuss sport through technology with INCUS Performance
INCUS provides wearable tech to give athletes real-time analytics and data measurement to enable problem solving and marginal improvement in the pursuit of excellence. The partnership between INCUS and Beth Potter will initially last 2 years and will end in December 2023. INCUS will act as a training aid for Beth as she strives to improve her performance and achieve her best results to date in triathlon.
Back in April 2021, the TriNation Podcast team chatted with Scottish triathlete Beth Potter an international runner who competed for Great Britain in athletics at the 2016 Summer Olympics in Rio de Janeiro and transitioned over to triathlon with her sights set firmly on the triathlon world stage. Beth is widely known for her blistering run speed – drawing media attention after a 14:41 5km run in 2021 that would have been a World Record-beating time, but unfortunately the event didn’t hit the ratification requirements. Beth has won a number of Super League Triathlon races and events, such as the SLT Arena Games London, and has won both European Triathlon Championship and World Triathlon Cup events.
Listen to the TriNation Podcast crew chat with Beth Potter on her 4 year transition from pro running to pro triathlon
Chris Ruddock, the founder and lead engineer at INCUS Performance, said: “We’re so proud to be working with an athlete of Beth’s calibre. We’re excited about the INCUS Performance team working closely with her as she moves towards race season to ensure she’s swimming and running as fast and efficiently as possible. In elite sport, microscopic changes can be the difference between winning and losing. With the INCUS | NOVA on her back, Beth will be able to track these changes and help herself become the best athlete she can be.”
Read previous article; INCUS PERFORMANCE Launch Nova Run for Performance Tracking
Beth Potter said: “I’m really excited for the next few years with INCUS Performance. A particular focus for me over the winter has been looking at my swim, and how I can improve my strength and technique within my stroke. Making the front pack after the swim in elite triathlon racing can be the difference between a podium and not, so I’m looking forward to seeing the gains that INCUS can enable me to achieve in the water in particular.”
For more information on INCUS, please visit www.incusperformance.com. The team can also be found on Facebook, Twitter, Instagram and YouTube.
